Privacy Policy

This privacy policy sets out how Silver Lake Florist, Inc. uses and protects any information that you give Silver Lake Florist, Inc. when you use this website. Silver Lake Florist, Inc. is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement. Silver Lake Florist, Inc. may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes.

What we collect

We may collect the following information:

  • name
  • contact information including email address
  • demographic information such as postcode, preferences and interests
  • other information relevant to customer surveys and/or offers

For the exhaustive list of cookies we collect see the List of cookies we collect section.

What we do with the information we gather

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

  • Internal record keeping.
  • We may use the information to improve our products and services.
  • We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided.
  • From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.

Security

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

How we use cookies

A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

  • whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes
  • if you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us at orders@silverlakeflorist.com

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.

You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please write to 2971 Kent Road.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.

List of cookies we collect

The table below lists the cookies we collect and what information they store.

COOKIE name COOKIE Description
guest-view Stores the Order ID that guest shoppers use to retrieve their order status.
login_redirect Preserves the destination page the customer was loading before being directed to log in.
mage-messages Tracks error messages and other notifications that are shown to the user.
mage-translation-storage Stores translated content when requested by the shopper.
mage-translation-file-version Tracks the version of translations in local storage.
product_data_storage Stores configuration for product data related to Recently Viewed / Compared Products.
recently_compared_product Stores product IDs of recently compared products.
recently_compared_product_previous Stores product IDs of previously compared products for easy navigation.
recently_viewed_product Stores product IDs of recently viewed products for easy navigation.
recently_viewed_product_previous Stores product IDs of recently previously viewed products for easy navigation.
stf Records the time messages are sent by the SendFriend module.
X-Magento-Vary Configuration setting that improves performance when using Varnish static content caching.
form_key A security measure that appends a random string to all form submissions to protect the data from Cross-Site Request Forgery (CSRF).
mage-cache-sessid The value of this cookie triggers the cleanup of local cache storage.
mage-cache-storage Local storage of visitor-specific content that enables ecommerce functions.
mage-cache-storage-section-invalidation Forces local storage of specific content sections that should be invalidated.
persistent_shopping_cart Stores the key (ID) of persistent cart to make it possible to restore the cart for an anonymous shopper.
private_content_version Appends a random, unique number and time to pages with customer content to prevent them from being cached on the server.
section_data_ids Stores customer-specific information related to shopper-initiated actions such as display wish list, checkout information, etc.
store Tracks the specific store view / locale selected by the shopper.
_ga Used to distinguish users.
_gat Used to throttle request rate.
__utma Used to distinguish users and sessions.
__utmt Used to throttle request rate.
__utmb Used to determine new sessions/visits.
__utmc Set for interoperability with urchin.js.
__utmz Stores the traffic source or campaign that explains how the user reached your site.
__utmv Used to store visitor-level custom variable data.

 

 

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